This is the last installment of the Mint.com Timeline. As many of you already know Mint was acquired by competitor Intuit in September …
This is the last installment of the Mint.com Timeline. As many of you already know Mint was acquired by competitor Intuit in September of 2009. Mint will continue to live on as a product that helps its users do more with their money. I myself have enjoyed the experience tremendously, 2009 was indeed an interesting and eventful year. Today Aaron reviewed the goals and accomplishments from 2009: increase customer acquisition, delivery a quality product, and improve revenue numbers. I’d say we’ve met those goals, but here’s a more intimate look as to what unfolded at Mint.com in 2009:
January 2009 – On the 14th Mint.com is announced on Yahoo’s homepage resulting in the largest number of registered users in a single day. An iPhone floor model is released that contains a demo version of Mint.com. On the 22nd rival QuickenOnline challenges Mint with a legal letter demanding to know how we measure our active and registered user count and user growth rate.
March 2009 – Mint.com adds its millionth user! The team goes on a wine-tasting trip to Napa to celebrate their success.
May 2009 – The Minter Sprinters begins, an attempt to keep the Minters in shape just in time for bathing suit season 😀
June 2009 – A new summer tradition of burritos in the park and field day begins.
July 2009 – Mint launches MintLife the new and improved Mint blog.
August 2009 – Mint accepts a Series C round of funding from DAG ventures.
September 2009 – On the night of the 13th, after months of a clandestine courtship, Intuit proposes to Mint.com and TechCrunch leaks the story. On the morning of the 14th, for the first time in Mint history all the employees show up to work before 10am! The Minters enjoy drinks at Stephen’s Green in down town Mountain View, along the way they are greeted by locals who quietly whisper, “Dude those guys just made bank!”
Mint turns two on the 18th, and the Minters enjoy a night of cruising on the SF bay.
Despite the deepening recession 2009 was a great year for Mint. Its success should be attributed to every team: engineering, product, marketing, and business development. And every Minter played their part in contributing to the the product’s success.
This is my last week at Mint, Friday will be my last day. Mint was my first startup, and I was its first and only femgineer. I feel blessed to have had such a positive first experience. In my heart I will always be a Minter, and I hope to continue to “Mint my money.” 🙂
