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Customer Success: Product Creators Need To Know The Customer’s Voice

Customer success has become a key differentiator when it comes to building software products and retaining customers. Baking customer success into the product and its experience is key. Unfortunately, it has become a real challenge for many companies because silos start to form as a company grows, causing employees in various departments to become distanced from the end customer….

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How To Bring A Product To Market After Its Initial Launch Failed

Too often people expect their first launch to be a huge success. They’ve been told it’s how to bring a product to market successfully. If their expectations aren’t met, they’re quick to throw in the towel and move on. While others won’t bother launching until their product is perfect. And a third group decides to…

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How Your Company Would Benefit If Employees Were Better At Communicating

I bet you and your team are working hard to develop, market, and monetize your products. You’re working at a breakneck pace, but there never seems to be enough hours in the day. Most days, you’re stuck in back-to-back meetings. Listening to pitches for new product ideas, discussing ways to increase productivity, reviewing projects, interviewing…

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