One of the biggest myths around building a company in tech is that you need to constantly grow in terms of customers, employees, and revenues. And if you aren’t, well you’re stagnating and not innovating. Growth and scale of a company signify success.
Continual growth isn’t always desirable. It can often put a strain on creativity, company culture, and customer interactions.
Unfortunately, too many companies have bought into this myth—leading to their demise.
In today’s Build episode, we’re going to be debunking this myth, and to help us out, I’ve invited Paul Jarvis, writer, entrepreneur, podcaster, designer and online course teacher. Paul is the author of the new book Company of One: Why Staying Small Is The Next Big Thing For Business.
As you tune into this episode, you’ll learn the following from Paul:
- How he went from being a designer to an entrepreneur
- How he started a service-based business and slowly transitioned to offering products
- Why he decided to not build a BIG business and the concerns he had around his decision
- 4 myths around building a big company as it relates to leadership styles, infrastructure, and competition
- Why it’s OK to stay small and what it means to be a company of one
What should you focus on instead of growth and scale of a company?
If you care about innovation then staying small has a number of benefits. In the next episode, we’ll be sharing what they are, along with a number of proven strategies for how staying small helps you innovate and can lengthen your company’s lifespan.
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You can listen to this episode of Build on iTunes.
“A company of one is a business that doesn’t assume success equals growth. They think that success equals freedom. The freedom to choose whether you grow on not. Because sometimes growth makes a ton of sense and sometimes it doesn’t.”
— Paul Jarvis, share the episode!
