The fall and winter months of 2007 were filled with Mint riding the wave of a successful launch at TechCrunch. It catapults the small startup of less than 15 people into the rankings of personal finance products. Competitors and investors start to take an increased interest in Mint. The PR campaign led by Atomic PR helps the company grow its user base outside of the Valley.
October 2007 – More investors are excited about the success of Mint, and start contacting us for funding. Shasta Ventures gives Mint a series A round of funding. Using the money Mint ramps up on hiring in marketing and business development.
Tensions start to rise with our rival Geezeo as Aaron and Atish engage in a bit of frenemy banter. The incident quells and teachs all of us a valuable lesson in humility.
December 2007 – David Michael’s the VP of Engineering’s hosts the Mint holiday part at his fabulous condo in SF. The party is a smash. Aaron starts the tradition of handing out a gold coin to each team member in order of hire date. A true gift, given that the Mint CEO does not believe in fiat currency. He gifts them to each Minter along with a brief bio of what each Minter does, and how they have contributed to the culture and success of the company. The party ends with the entire team celebrating with toasts of Jasmine’s surprise 😉