Whether you have an interest in Google Analytics and internet advertising, or your boss or coworkers do, as a coder you’ll likely at some point need to install a cookie tracking script. Developers often question the necessity for such codes, the security of them, and the privacy of the networks that use them. In this article we will explain what purpose this tracking serves, why it’s vital for measurement and effectiveness of online advertising, and what a software engineer needs to ...
Happy to announce that Heroku is sponsoring a full scholarship for one student to participate in Femgineer’s Lean Product Development course. This scholarship will be available to any student who meets the following eligibility criteria:
Genuine financial need
Product idea is in a prototype stage
Product idea must be a software application (web or mobile)
Demonstrates a strong desire to attend the course
To apply for the scholarship here are the following steps:
Fill out the scholarship application.
Once we receive your scholarship application, we'll review it within 48 hours, ...
You don’t drink Mountain Dew and you aren’t good at math?
Was the reaction Bobbilee received when she told her friends and family that she was leaving her job to become a software developer. After stints as a photographer and graphic designer, Bobbilee Hartman, 24, was determined to acquire practical, employable skills which would make her indispensable.
Reading a 700 page HTML/CSS book in three days left her curious to learn more. Inspired, she started watching a few online coding videos to solidify ...
My first job was at a big company. It gave me the comfort of a steady paycheck and a stable pace of life. I had features that I owned, but after a couple years I realized where my career was headed, I was going to be a one-trick pony! Sure the pay was great, but if I didn’t do something immediately to change my situation then I could be laid off with minimal transferable skills.
Fortunately, I thought ahead, and decided to ...
A conversation with Wealthfront’s VP of Engineering, Avery Moon about what it takes to get hired as a software engineer at Wealthfront.
In 140 characters can you describe Wealthfront?
Wealthfront is the largest & fastest-growing software-based financial advisor. We provide low-fee, tax efficient diversified portfolios.
What annoys you most when looking through hundreds of resumes from engineers?
Resumes are most challenging when they exaggerate or have factual inaccuracies in previous technical experiences. Some cultures reward bravado, but at Wealthfront we focus on the best ideas and ...
“The fact that I’m the only girl interested in my high school going to these hackathons is really sad.
Maitreyee Joshi, senior at Lynbrook High, has a deep passion for building technologies that help the physically and mentally disabled people.
For example, while working at Stanford Research Labs, she built a head controlled quadcopter in order to facilitate movement for her professor’s mute quadriplegic friend. Also, for last year's science fair project, she wrote an biclustering algorithm that found DNA mutations that caused ...
For the past year, I've been very focused on building Femgineer into a business. Spending my time teaching courses and workshops both online and offline at General Assembly, HackBright, incubators, technology non-profits, and now at Duke University. I've also been hosting forums across the country to address sensitive topics that are holding people back in their careers in tech, and speaking all over the world about product development, startups, and software engineering. Having done all of this, I'm not tired, but more energetic than ever because this is ...
Teaching at Duke this fall, one of my objectives is to showcase different approaches to building technology and a business around it. This week I taught the students about positioning. Positioning is basically creating an image or identity in the minds of customers. Given the abundance of products out there, a company has to position itself in order to gain any mindshare with prospective customers.
To illustrate the case of positioning oneself in a vertical market, I showcased the company AeroVironment, aka ...
As each student slowly walked into the classroom yesterday, and sat down, I had a smile on my face. Each one of the 25 students in my class represented a young mind that was ready with a strong desire to learn, and hopefully add a touch of their personal experience and creativity to the world. Unlike most of the other courses on campus, mine is not a required course, it’s also filled with primarily seniors, which of course means that each ...
By Diana Espino
My learning came from studying the source code of web sites, observing the patterns I saw, and experimenting with those patterns through trial and error to see what worked. That’s really how I learned how to code for the ...